March 21, 2018

Alexa is down on Amazon Echo speakers

03 March 2018, 05:32 | Ruben Fields

Amazon might give Alexa more intelligent real-time translation powers

Cultural context is the hardest part of speaking a foreign language. Amazon's Alexa could change that

After losing her voice in the name of publicity for a much-talked about Super Bowl ad, the electronic personal assistant, Amazon's Alexa, has gone quiet today with widespread reports of malfunctions.

Yahoo found that Alexa could soon help a native English speaker attending a meeting with Japanese business partners understand what those people are saying in Japanese. All good stuff, though one potentially game-changing skill that is coming to Alexa is real-time language translation. Turning to, we can see that problems with Alexa were first reported around 9:39 am EST, and peaked at 1,099 complaints. Presumably, this functionality will be available from Amazon's app and Alexa app, too.

Alexa is already capable of translating words and short phrases between several languages.

Amazon's Ambition to turn Alexa into a real-time translator seems to be taking a page from Google Assistant.

Khloe Kardashian left unable to walk after experiencing pregnancy pain
I was obsessed with Drew Barrymore and her thin eyebrows! She still meets her doctor to know about the process. As for fans who thought she might be "wigging out", Kim replied on Twitter , "I don't really do wigs".

In other words, in the above example, Alexa would consider the Japanese's culture, which is more formal and conservative than American culture. In 2017, Google boasted that the Pixel Buds ($159 ) were able to perform accurate real-time translation on the go, but the feature was not well received. In some cases, those connected devices may not work at all, if Alexa is having trouble connecting to the internet.

For years people have dreamed about creating the real-world Babel Fish, that lovely creature imagined by Douglas Adams as being able to automatically translate all languages in real time.

Is your Alexa device experiencing issues?

Movie fans planning to stay up on Sunday night for the Oscars can do so safe in the knowledge they can have a companion with them in the form of Amazon's Alexa.

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